Apothecary Floral

Apothecary Floral offers floral design for weddings and special events in Victoria, BC, and surrounding regions. At the heart of it, Apothecary Floral is about classic, beautiful, timeless floral design, that’s in sync with the seasons, and grown nearby. They hold a deep love and connection to nature and believe in celebrating its rhythms and honoring its beauty to create truly unique florals that provide joy and bring nourishment to the soul.

To communicate these ideas through their brand identity - we chose a selection of flowers that hold healing properties to feature in the logo - echinacea, yarrow, and Queen Anne’s lace. I illustrated the botanicals to reference 17th-century french botanicals and give the design a feeling of warmth and timelessness.